Blog - Page 3
A collection of 2,452 blog posts
From sharing learnings with other creators to finding and negotiating brand deals, these communities are a treasure trove for influencers and professional creators.
We analyzed more than 1 million tweets to pinpoint the best time, day, and post format for maximum engagement on X (formerly Twitter).
How to leverage direct messages to build your network, whether you’re looking to find new customers or build your personal brand. You'll also find templates and real examples that have worked for pro writers.
Learn how the Galan Leather co-founder has used an ongoing micro-influencer strategy to grow his small brand.
Learn the exact funnel Ziza Natur uses to turn speaking gigs and podcast opportunities into paying customers for her coaching business.
Here’s a round-up of everything we know about how the Threads algorithm works, along with a few predictions for the future.
How to schedule Instagram Stories, step-by-step, and plus tips and tricks to get the most out of your content.
In this article, we break down what you need to know about the TikTok Creativity Program.
Check out the 25 best podcasts for creators, marketers, small business owners and anyone looking to up their social media.
Out-of-the-box ways to celebrate Leap Day — whether you’re a creator or a brand.
How can we keep creating a unique customer support experience even as we get an increasing number of messages from customers? This is a question that is always on my mind. Delivering exceptional customer support has always been at the core of Buffer’s mission. Over the years, we've taken pride in our unwavering commitment to customer satisfaction and our dedicated support team's ability to go the extra mile. What we have found is that as your volume and team size scale, it can be trickier to
In this article, we’ll highlight the key points from the LinkedIn team about the LinkedIn algorithm and share practical tips for applying this knowledge to your content.
We spoke to 4 LinkedIn creators about their strategies for 2024 – here's what they had to say.
Twitter is changing — but the best ways to grow and engage your following on the platform remain the same. Here are nine tried-and-tested strategies to help you grow on X.
These TikTokers rose to social media success (and internet fame) in a matter of weeks. Here's their advice for other creators (+ more CruiseTok learnings).
Dark social has significant implications for marketers, brands, and creators, as it represents a substantial portion of social traffic, often accounting for the most valuable interactions, such as product purchases and link clicks. Here's what you need to know about it.
When I tell people how long I’ve been at Buffer — eight years today — people generally have a lot of questions. But one of the most common is, “Why have you stayed so long?” Eight years is an unusually long time to be at one company in tech. It’s also an unusually long time among most of my friend group except those who work in more traditional jobs, say in teaching or in government. So why have I stayed? My short answer is usually the same — it’s the people and the product. I truly enjoy wor
Bookmark this checklist to review your social media health periodically.
Learn the process Samantha Abrahamson followed to find a Reel format that would get the maximum ROI for her social media advertising budget.
Tried and tested tactics to help you reach a wider audience on YouTube — and convert them to subscribers.
All the features on Bluesky, plus how to use them.
Buffer has been in business for 13 years now, and we’ve had transparent salaries for 10 of those. This means that for over a decade, all Buffer salaries have been publicly viewable, and we’ve shared our approach to salaries and the formula we based them upon openly. We’ve maintained transparent salaries through significant market (and world) changes and through ups and downs in our performance as a business. I’m proud of the fact that we never took away that transparency, internally or external
Jake and Jess Munday didn’t plan on building a neon sign empire, but some smart decisions along the way helped them turn an exploratory side hustle into a massively successful business.
Swipe files can be an evergreen source of inspiration for your social media – if you do them right. Here's how.